CJ Promotion & Performance

Budget pending fundraising from relevant organizations including the UN, China Investment Fund, Regional and Global Venture Capitalists.

Phase 1: Lebanon Campaign

Goal: Reach each person 3 times with ads
Target Audience4 Million
Frequency3 impressions/person
Total Impressions12 Million
Estimated CPM$5.0
Base Cost$60,000
Cost with 3x Frequency$180,000

Estimated Cost: $180,000

Base cost multiplied by 3 to account for 3 impressions per person

Phase 2: Global Expat Campaign

Goal: Reach each person 3 times with ads
Target Audience10 Million
Frequency3 impressions/person
Total Impressions30 Million
Estimated CPM$9.50
Base Cost$420,000
Cost with 3x Frequency$1,260,000

Estimated Cost: $1,260,000

Base cost multiplied by 3 to account for 3 impressions per person

Total Campaign Cost

$1.03M
$1,035,000

Sum of Phase 1 ($234K) and Phase 2 ($1.26M) costs

Marketing Plan

ServiceDescriptionCost
Creatives by Viral Nerds Viral Nerds work with top brands and most of their content goes viral. They will create 15 promotional videos. $3,000
WhiteBerry Media WhiteBerry Media will execute the marketing plan. $75,000
Marketing Plan Total $78,000

Employee Salary Costs (12 Months)

PositionMonthly SalaryAnnual Salary
CEO$5,000$60,000
CTO$3,000$36,000
Senior Digital Marketing$2,750$33,000
Project Manager$2,250$27,000
Business Development$1,800$21,600
Sales$1,200$14,400
Accountant$1,500$18,000
Customer Support (x7)$7,000$84,000
Social Media Strategist (x3)$4,500$54,000
Total Annual Salary Cost $29,000 $348,000

Total Campaign Cost Including Salaries

Advertising Campaign Cost:$1,035,000
Employee Salaries (12 months):$348,000
Marketing Plan:$78,000
Total Project Cost:$1,461,000
$1.92M

Monetization: Crowdfunding Platform

FeatureCrowdfunding PlatformTraditional Digital Ads
Our Commission5% on all transactionsN/A
Ad Cost Efficiency30% cheaper than digital adsStandard market rates
Targeting Accuracy90% more targeted towards Lebanese expatsBroad audience targeting
Audience Quality100% Lebanese diaspora communityMixed audience with wasted impressions
Cost per Quality Impression$0.0014$0.0020
Conversion RateEstimated 3-5x higherStandard 1-2%

Key Value Proposition

5%
Fair commission on successful campaigns
30%
Cost savings compared to digital ads
90%
More targeted towards Lebanese expats

TeamApp Development

App Overview

The TeamApp is a mobile application for iOS and Android that enables our community to connect, collaborate, and participate in decision-making processes.

📱

User Registration

Secure user accounts with profile creation

👤

Profile Management

Users can set their profiles including degrees, skills, and professional background

🗳️

Voting System

Participate in important questions and polls set by administrators

👥

Team Formation

Users can form teams with other members (maximum 6 people per team)

🔄

Team Flexibility

Members can change teams up to 3 times to find the right fit

📊

Admin Dashboard

Administrative tools to manage questions, users, and platform content

Development Costs & Timeline

Development Company:Click Round Technologies
Total Development Cost:$10,000
Development Timeline:2 months
Platforms:iOS & Android
Month 1
UI/UX Design, Backend Development, User Registration & Profile Features
Month 2
Voting System, Team Formation, Testing & Deployment

Crowdfunding Platform Development

Platform Overview

We have a specialized crowdfunding platform designed specifically for the Lebanese diaspora community, enabling creators to launch campaigns and receive support from their target audience with superior targeting and cost efficiency.

🎯

Precision Targeting

Advanced algorithms to ensure campaigns reach 90%+ Lebanese expat audience

💰

Cost Efficiency

30% cheaper advertising costs compared to traditional digital platforms

📊

Campaign Management

Comprehensive tools for creators to launch and manage fundraising campaigns

💳

Payment Processing

Secure multi-currency payment system supporting global transactions

📈

Analytics Dashboard

Real-time campaign performance tracking and audience insights

🤝

Community Features

Social sharing, backer engagement tools, and community building features

Development Costs & Timeline

Development Company:Click Round Technologies
Total Development Cost:$25,000
Development Timeline:3 months
Platform Type:Web Application + Mobile Responsive
Month 1
Platform Architecture, UI/UX Design, User Authentication, Payment Gateway Integration
Month 2
Campaign Creation Tools, Backend Development, Admin Dashboard, Basic Analytics
Month 3
Advanced Targeting Algorithms, Social Features, Testing, Security Audits, Deployment

Revenue Model

Platform Commission:5% on all successful transactions
Featured Campaigns:Premium placement fees for enhanced visibility

Summary of all Costs

Cost ItemCost (USD)
Phase 1: Lebanon Campaign (3× frequency)$180,000
Phase 2: Global Lookalike Campaign (3× frequency)$855,000
Employee Salaries (12 months)$348,000
TeamApp Development (Click Round Technologies)$20,000
Crowdfunding Development (Click Round Technologies)$75,000
Marketing Plan$78,000
Total$1,556,000

Notes: All costs are estimated based on current market rates and may vary based on implementation details.

Teams Growth (Months 1–6)

Inputs: Month1=100, Month2=200, Months3–6=500 new teams each. Cumulative by Month 6: 2,300 teams.

Patents Registered Over Time (24 Months)

Assumptions: New teams = [100 (M1), 200 (M2), then 500/month from M3 onward]. Each team registers a patent exactly 3 months after formation. By month 24, total patents registered = 9,800.

Impact Projections from Community Backing

Assumptions: Target audience = 10,000,000; Participation = 5%; Avg backing = $35; Funds needed per idea = $55,000.

Successful Products: Revenue Model

Assumptions: 10% of funded products succeed; each successful product averages $850,000 in annual revenue.

Successful Products (10%)
Portfolio Annual Revenue
$850,000
Revenue per Successful Product

Note: Actual costs may vary based on ad creative quality, competition, targeting precision, and platform algorithm changes. A pilot test is recommended before full campaign rollout.