Self-Paced Learning
15 Modules
Certificate of Completion
Course Curriculum
1
Working as Part of a Team
- Clear roles & ownership
- Communicate early
- Conflict resolution
2
Time Management
- Time Budgeting: Study / Work / Startup / Life
- Teammates ("I have exams, this week I can only do X")
- Large team, Small tasks
3
Intro into Startups
- What is a startup?
- Risk, Experimentation, Success, Failure
- Lean methodology
4
Leadership
- Qualities of a leader
- Leading by following
- Listening more than talking
- Consistency under pressure
5
Coming Up With Ideas
- Take from different markets
- Solve a real problem you or someone you know is facing
- Add value / lower costs
6
Feasibility Study
- Market Feasibility (identify customer, size of market, competition)
- Financial (cost & time)
- Think about MVP
- Can we realistically run this while still being students?
- Size of team required
- What is our unique angle?
7
Evaluate Idea
- Conduct research, do survey
- Finalize MVP
- Go, or No-Go decision
- Either continue or pivot
8
Key Documentation
- Business Plan
- 5 Year Financials
- 5 minute pitch
- 20 second pitch
9
Idea/Company Valuation
- Strong team value
- Idea impact
- Initial investment
10
Funding
- Cost Break-Down
- Angel, Venture Capital, Crowd-Funding
- Boot-strapping, Programs (EU, Shark-Tank, China Embassy)
11
Prototype
- Turn idea into a tangible product
- Engineers create prototype
- Low-fi: Build rough mockups
- High-fi: Polished prototype
- Explore Patent
12
Outsource vs. In-house
- Benefits, disadvantages
- Working with agencies
13
Marketing in the Digital Age
- The old days vs. Today's age
- Social Media Analysis
- Influencers
- Content generation
- Organic growth
14
Final Stage
- Test the Prototype with Real Users
- Iterate: Improve the Design
- Small Pilot / Real-World Trial
- Prepare for Production & Business Model
- How will we produce it?
- How will we sell it?
15
Mass Production & Execution
- If you made it here, now is the moment of truth
Bonus Content
Guest Speakers from different industries